Text Box: AFA FINANCIAL

Who We Are

 

AFA Financial was founded in 1975. We manage individual stock portfolios by means of an investment discipline we call The Yield Method of Investing.  Our clients are individuals, corporations, pension and profit-sharing plans, endowments, trusts, 401K plans and IRA rollover accounts.

 

Our Investment Philosophy

 

We must produce an acceptable rate of return for our clients while, at the same time, protecting them against serious losses.

 

Our Investment Strategy

 

Controlling risk is an essential part of successful investing. We control risk through careful stock selection, diversification, and adherence to firm buy/sell targets.  We set profit targets that we consider adequate and safe, over a reasonable period of time. If we reach the target, we sell the stock and reinvest the proceeds. If we don’t reach the target after holding it a reasonable time, we sell it and invest in another stock.

 

If, for reasons other than a widespread downward movement of the entire market, a stock declines 20%, we sell it.

 

Communications

 

We provide monthly portfolio progress reports for our clients and consultants that include the following:

 

·          Portfolio Performance

 

·          Current Holdings

 

·          Industry Diversification

 

·          Recent Trades

 

 Our monthly newsletter is included with our reports.

DISCLAIMER:  This web-site is designed to introduce you to our firm, it is for informational purposes only and does not constitute a complete description of our services or performance. 

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